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Unread 06-02-2011, 23:02
Trent B Trent B is offline
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AKA: Trent Borman
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Re: Superbowl + will.i.am + FRC hat

Quote:
Originally Posted by Joe G. View Post
Maybe I'm the only one, but I'm actually glad that they didn't get up there and make a blatant "FIRST is cool, go check it out" statement. Why? Because more likely than not, it would have backfired. The purpose of the half-time show, and in fact the entire Superbowl, is entertainment. Entertainment is what people expect, and the masses would have been dissappointed in anything less, or more, than that. Anything more than entertainment, in the direction that some of you seem to have expected, would have been interpreted as little less than outright product placement.
You are very right, it would more likely than not create a preconceived notion that FIRST is some organization that buys out celebrities to promote them, probably not the best image for FIRST in my mind.

I personally wasn't expecting anything blatant. I was expecting a subtle mention if anything because I am sure the NFL, like the consumers, wouldn't appreciate a shameless plug for another organization, that often butts heads with sports on a team level, in the middle of their most prestigious program.
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