The people in this video are the means of getting our message out to an audience we have not been able to reach before. They are speaking in their terms to their audiences to bring them into our world. This is a great opportunity for us to inspire a lot of people who are being introduced into the world of FIRST for the first time. Get ready for a lot of work with all these new people coming on board, we will have a lot of educating to do, but this is our chance to change their culture, to show them a whole new world they never knew existed. So lets be prepared to welcome and inspire.
There was a discussion on one of the video posts on FB, and here is one of my responses from that conversation, I think it is relevant here as well...
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They are just the conduit for our message, not the message itself. The type of audience they will reach are exactly the type of person we want to bring in and inspire. It's easy to reach the geeks and inspire them, its a lot harder to reach the cheerleader and get her involved with robotics but the Inspiration Delta (ID) is much greater.
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