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Unread 28-08-2011, 19:17
ThaineP
 
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Re: "i.am.FIRST -- Science is Rock and Roll" airs August 14th

I think that the program was very good for publicity, and surprisingly well 'tuned' to the spirit of FIRST.

I didn't like the music at all, really, but that's probably my musical taste. I was also questioning the 'rock and roll.' I'd personally ship the Black Eyed Peas in with the Autotune-pop-with-vague-techno-elements (like Autotune) genre.

The artist "spots" were actually not bad, some of them 'got' FIRST pretty well. Whoever described some part of engineering as 'goop' made me crack up. (was that Bono?)

From a publicity standpoint, i.am.FIRST was pure gold, but from an artistic standpoint, I thought it kinda sucked. However, publicity is the quality we need, so, good job ABC.
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