[JesseK]

I keep coming back to watch this video and show it to coworkers every few days. It's led me to feel that FIRST should make a marketing-based award for best launch video, with the deadline 1 week after build stop day. Forget hiring a professional production crew; FIRST already has the talent in their program. With YouTube, phone video cameras, and even built-in Windows Movie Maker we could get some pretty good videography that FIRST can use to spread its message.

Why is this video so good? It tugs at the emotional side of any nerd who loved watching a shuttle launch. It's simultaneously inspiring and intimidating to other FRC teams. Finally, the music doesn't cater to any single genre of music-lovers.

I agree it's a good robot -- but it's an even better video.