Here is another video that is from LEGO Education. It is a professional done video.
http://youtu.be/51VJOGIZoBs
The software is much easier to use than the NXT G version. At this point, the system is not completely developed and all bugs worked out.
I think it will take some time for it to move into the FTC and FLL games. It definitely has distinct advantages over the NXT brick. I am sure that FIRST will phase it in over time.
My students (9-12th graders - all robotics students) were blown away by the kits as well as the programming software.
Norman