It might be a bit lost in translation, but the difference between the two is subtle. Think of it this way:
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• Describe the impact of the FIRST program on your team and community with special emphasis on the 2012/2013 year and the preceding two years (500 characters allowed, including spaces and punctuation)
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Talk about your team's involvement with the community - think Demonstrations, Volunteer Work, Community Businesses, etc.
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• Briefly describe the impact of the FIRST program on team participants with special emphasis on the 2012/2013 year and the preceding two years (500 characters allowed, including spaces and punctuation)
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Talk about your team members - how have the students & mentors grown, bonded, etc.
Hope that helps!
And yes, the Executive Summary is a bit repetitive of what goes in the essay, but that is really the point of the summary.
Good luck!