Are you talking about the Website award? If so read this.
Media & Technology Innovation Award sponsored by Comcast – Team 2283, Panteras, Mexico City, Mexico
Source-http://www.usfirst.org/roboticsprograms/frc/2013-frc-cmp-awards
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6.8 MEDIA AND TECHNOLOGY INNOVATION AWARD sponsored by Comcast NBCUniversal
This Award recognizes the team that develops and implements the most outstanding digital experience, marketing strategy, and rationale for digital channels to disseminate content to its audience and further the FIRST mission.
6.8.1 Overview
The Media and Technology Innovation Award sponsored by Comcast NBCUniversal, previously called the Website Award, originated in 2003 to recognize excellence in student designed, built and managed websites. Given the new digital possibilities to spread the FIRST message, FRC expanded the website award to include other digital media and Comcast Corporation began sponsoring and judging this award during the 2013 season. Students are encouraged to look beyond just building a team website, taking into account the numerous ways people search for and consume content and build a digital experience to both help their team in its fundraising efforts, but also share the FIRST experience with anyone who visits their website. Students should think broadly, considering channels (traditional sites, video applications, mobile, apps), devices (smart phones, tablets), and content (social, rich, and viral* media). We are looking for excellence in expressing the FIRST mission on the Internet and telling a story of who and what your team is all about. Be Imaginative and creative!
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