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Unread 23-05-2015, 13:38
Abhishek R Abhishek R is offline
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FRC #0624
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Join Date: Mar 2013
Rookie Year: 2012
Location: Texas
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Re: Brand Recognition

Quote:
Originally Posted by Darkseer54 View Post
If you are basing it off of imagery awards where are 1902? They have 5 of those. Or what about us? We have 6, including 3 this year.
Before this thread, I really underestimated the value of the Imagery Award and what it really means, and I think I've found a newfound pride in the honor. Looking back, we won our 8th Imagery Award this year, and the poll made me think about the effects it has. I think a consistent imagery program can really set a team up for brand recognition, which I think is why we seem to be so well-known. We've had students on lots of FIRST publications, ranging from the slideshows on their websites to life size motivational posters to the videos they play at the start of the regional (a lot of which has to do with the spiked hair). 624 got more votes than multiple teams who in my opinion have been building very competitive robots for a much longer time.

To preface my next statements, I could name all the teams on the list by name, but I'm probably a bit of an outlier; I spend a lot of time on CD and just learning about other teams. I was actually surprised to see more people have heard of our team than 1538 (one of the California teams I really look up to, and our team actually holds as a branding standard to strive for) and 842 Falcon Robotics. In addition, 359 has been all over the world for many events, and have built very good machines for so long, yet they are even with us in the poll - and all three of these teams are CCA winners, which I figured would help boost recognition as well.

I guess spiked hair is just OP.
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