[PayneTrain]

I think a benefit to the new version of the logo is the modifications made to it give it a kind of informal symmetry that is more visually pleasing than that of the current, uneven logo.

Modern graphic design has sort of pushed wordmarks and logotype to the background in favor of a more distinct, sharper, and more universal brand mark. That's why I find it bizarre the relative size of the logotype has increased. Sure the FIRST brand does not have a sizable level of ubiquity, but I don't see how the change to the relative size of the logotype helps that.