[sdangelo]

Cheer

Sure, good teams pick on potential and great teams pick on consistency, but surprised teams pick on recognizability. So does the media. Having a colored robot, a great t-shirt design, or a cool mascot can improve your image, sure, but these things can take time, money, and/or thought. Yelling doesn't. This strategy may not get you to finals or an award, but if you consider yourself successful if you just make elims or end up on the local news, this isn't a bad way to go.
(This also extends to dancing.)