Quote:
Originally Posted by Knufire
I agree with this completely.
Of all FRC reveal videos, one of the post popular (just going by pure view count) is 118's 2013 reveal video. I haven't seen another FRC reveal video with over 100,000 views.
We could guess as to a number of reasons for this specific video's success. I'll argue that a big part of it was the song choice; I know a lot of people that just watched the video over and over again because the song was really good.
Turns out that the Robonauts found a sleeper hit. While their reveal video came out in Feburary, 'Can't Hold Us' peaked at #1 on the Billboard Hot 100 in May.
While not everyone is going to find a #1 hit months before it peaks on the charts, having good music is a critical part to a successful video.
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Can 118 just do a seminar on how to choose great music for reveal videos? All of their song choices have been excellent, and fit their robot and their videos well. Also, you start to hear the same songs each year in a lot of reveal videos, but 118's are always unique and they span quite a few different music genres. Their song choices for 2008, 2013, and 2016 stand out especially.