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HTML or AOL Text- Should we do the trusty dusty text only version, an HTML version, or forget it all and do a PDF file or something like that.
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Just to offer another option: XML. With XML, you can use XSLT to transform the XML into HTML (web sites), PDF (print), and text. You can convert to other formats as well (e.g. voice), but I don't think there'd be a large audience for listening to a magazine article.
