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Unread 27-04-2004, 22:00
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Re: FIRST Water Bottles

Quote:
Originally Posted by Tyler Olds
What I am saying is that there is no reason to the general person to choose a FIRST water bottle over another. I am not tryign to be-rate FIRST at all but yes I am saying that 900 groups of students does not equal the global market. While 30,000 people might seem like a lot, on global (or even national) standard it really isn't.
Yes, I know. Maybe the sarcasm of my statement wasn't conveyed like I thought (funny how you can I usually know what I mean ... but others always have the trouble with it.)

Quote:
It would be really cool to see a FIRST water bottle out on the market, however from a marketing director stand point, what will make the general person want to buy this over any other water? Like I said it could do well, and I would like to see it do well, but your looking at a company inventing millions of dollars into producing these bottles........
Oh, nothing really except maybe novelty. My point was that there was nothing that would make the general person not want to buy this water over any other water. Now, I don't imagine this being done on a huge scale or anything ... just a small experiment perhaps. They've already produced the water/label combo, so they obviously have the setup, which would be the bulk of any extra dollars this would cost. The rest of it they'd make back, hopefully, by people buying the darn thing. I don't imagine it would be a particularly profit-motivated decision, of course (like I said, I'm no marketing type) -- but big companies are always trying to look down-to-earth and like to sponsor things like this as good will. But I definately don't plan to walk into some store in China and buy a FIRST water bottle (primarly because I don't plan on going to China any time soon, though).
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