And, to educated people about both sides of the law ...
Of course, with fair use and free speech, you can do some of those things under certain conditions. For instance, if I were unhappy with FIRST and wanted to express my disgust, I could certainly have the "rings" entrap Kamen, Flowers, and, oh let's say Lavery ... and then change the FIRST to some sort of unsavory expression best left unmentioned. So long as I'm not trying to impersonate FIRST, or would not give the average, reasonable person that impression, then free speech is a wonderful thing. Remember, the word "Microsoft" is a registered trademark, -- but you certainly don't have to get written permission to use the word, either in praise or disgust (so long as the use isn't to sell software). And you can do whatever you want to the word, nearly, because of free speech/fair use. (Of course, this is assuming you're not a business trying to make a profit from the use and you're not trying to defraud anyone. Trademark law can be quite the nebulous area, so the best advice is to be careful and not take advice from people unaware of the subject, -- like me, for instance.)
(For the record, I would never do a thing such as I have described. I just don't have the artistic talent

)