Thread: Cold heat?
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Unread 20-07-2004, 21:35
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Elgin Clock Elgin Clock is offline
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Re: Cold heat?

There is actually a marketing trick that says that the customer won't bother returning items they bought on those "as seen on tv" commercials if the item is less than $20. Hence the $19.99, or $9.99 trick.

They figure, most people will just keep the (cheap) under $20 item, rather than go thru the trouble of returning it.

Darn marketing trickery...

edit: Although, there is an "as seen on tv" store at the local mall here. Maybe (in the interest of science, and FIRST) I will see if I can buy one of these "cold heat" devices there and test it out.. If it doesn't work, you can be sure that I will return it to the store..
Muwhahahaha..
Marketing team, I'm onto you and your trickery...
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Last edited by Elgin Clock : 20-07-2004 at 21:38.
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