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Re: the book: Code Name Ginger by Steve Kemper
hehehe, I agree, as does almost every student of mine, that the middle chapters contained a bit too much venture capital issues.
But it did add to the story about how much energy and effort Dean and the financial backers put into Segway.
Also some of the facts like how it cost $70,000 for an advetising company to come up with a Company Name. $70k and they didn't even come up with Segway :-)
The book is still a must read for all future engineers. Even if the $$$ stuff gets a bit redundant.
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~ Mr. Buonomo, Team 871
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