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Re: FIRST Email - Introducing Evolution of the FIRST Logo
I think it's fairly clear what's happened.
Think about the evolution of the FIRST logo. First they added a TM symbol to it, then SM. They new logo is a Registered Trademark.
Years ago, everybody modified the FIRST logo for whatever they wanted. Then FIRST asked people to ask for permission before modifying the logo, and pretty much allowed almost all modifications. Then in the last year or two, they became much more strict about giving permission, and yet most people modified the logo without asking permission.
As Kevin said, we want FIRST to be able to promote effectively, but the old logo was so commonly modified, they had no real way to defend the tradmark.
So, they had to start over, and now they have a no modification policy. Now they will be able to defend their trademark.
Whether or not you like it, I wouldn't be suprised at all if this is the real reason.
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