I think as professionals ,sponsors should not ask to be recognized, and as we are professionals we will recognize them because we feel it's right, having never been asked to. I think that's the best way for it to happen
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If the company nets an extra $12k a year because of all the exposure at regionals, it would only make good business sense to continue donating money to the team, because they make a return on investment. The company benefits, therefore increasing the chances of continued or expanded funding. The team benefits, because without money they wouldn't exist. The students and mentors benefit, because they can work on building relationships and robots while become inspired by attending competitions. Ultimately, everyone wins, so I really don't see how it's unprofessional to ask for something reasonable in return when making a donation.
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I'm talking about the situations.. where they don't care about the team.. but only personal profit. Is that right? Any sponsor like this.. is also one that will only sponsor if you if you give them recognition. So.. I guess another question is emerging.. Do you want a sponsor that cares about the team.. or themselves? Should sponsors only get involved if they undersrand what FIRST is about?