Thread: Should Sponsors ask to be recognized?
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Unread 07-04-2005, 22:16
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Re: Should Sponsors ask to be recognized?
Alright, time for my two cents.

There is a difference between Gracious Professionalism and not thinking. Sponsors are businesses. The point of being in business is to make money. If a sponsor doesn't use intelligent marketing techniques, they will make no money and turn into a 1 year sponsor. Now there is a dilemma.

Obviously businesses need to make money. FIRST provides a fantastic outlet for businesses to do two things: advertise and help out some kids working to make something better out of our future. The sensible thing to do is ask for some sort of advertising for the money they are contributing. Spent elsewhere, that money could buy them anything from a billboard to a commercial on NBC (and yes these numbers are realistic, I was in Advertising 205 last semester so I know pricing for those mediums).

Bottom Line: I believe in science they consider this a mutually beneficial relationship. Why would you expect to get something out of them without providing them with something in return? That seems a bit selfish to me...
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