[Rick TYler]

It's also true, Kathie, that we use brand names all the time without using the trademarked logo. For example, it is perfectly appropriate to write "Ford" without using their actual mark, which is the script "Ford" that the company has used for decades. Likewise, the trademarked logo for "FIRST" is in italics, but that does not mean that we have to use that version in text applications. In fact, italicizing the word "FIRST" would only be a replica of the mark if you used the same font that FIRST used when they registered the mark. Italicizing the wrong font is not really an acceptable instantiation of the trademark.

On the other other hand, though, it won't really hurt anything to put FIRST in italics on your Websites. I'm sure they would appreciate the exposure.