I guess one other thing I could add and that is if these segments are not that long, lets say 5 min? or 10 min? then perhaps during the time after the new game is released and into build season you may want to do a "show" on specific things, new rules? talk and show examples, and then various technical aspects of the project...."news you can use", lets say there is a really difficult area that people are having trouble with it, then perhaps a show and tell on some ideas around that problem.

just my guess but I think more people will watch if it is news they can use, especially during build season, during off season I guess anything interesting goes...

One thing they are drilling into us is story telling, not easy in the news environment I work in but on radio one of the best story tellers is Paul Harvey (The rest of the story), I think there is a website where you can listen to his radio segments.....now that guy can tell a story and when he finally lets it all come together at the end....you're just stunned.

mark