I really hate being marketed to, and really dislike most commercials. But every now and then one comes along that is so different that I can forget the crass commercialism and just enjoy watching a creative idea executed in an extraordinarily well-done fashion. A friend recently pointed me to a
Sony advertisement shown by Richard Saul Wurman at the Council on Competitiveness event hosted in Washington D.C. in late 2006. The creativity, technical execution and sheer chutzpa involved with this piece made my jaw hit the floor. I have never seen the piece anywhere in the U.S. Given the look of the architecture and the spelling of "colour" at the end, I suspect that it may only have been shown in Europe. edit/(and particularly since the behind-the-scenes piece indicates that it was filmed in Scotland, and the
www.sony.co.uk url is included)/edit
Hmmm... For a mini-version of this, maybe we can combine the Mentos/Diet Coke experiment with all the left-over paint from decorating our robot...
-dave