Quote:
Originally Posted by ebarker
re: alcohol
There are things that frustrate every company. With companies like AB it is things like irresponsible use of their product and irresponsible disposal of their containers.
|
I don't want to pick on AB specifically, especially since I am more familiar with the advertising of Labatts and Molsons (from what I've seen, it isn't that much different) it is only under some external pressure that beer companies have started "responsible use" campaigns. I can't see any beer company executive reporting to the board, "Good news! We've managed to reduce underage and binge drinking AND our profits!" Generally what frustrates companies the most is losing money*.
Quote:
Originally Posted by ebarker
re: economics
What if things were turned around ? What if the trash dump paid you for everything you took there.
|
For cans and bottles in BC...
you are! And it works, really, really well. I cannot believe that there are still some places in North America that don't have programs like this in place. Mind you, government here had to shove it down the throats of many beverage companies... perhaps brewers aren't as "frustrated" by the improper disposal of their containers as one might hope...
But back to the bigger issue of the thread, I think these questions have to be weighed on a case-by-case basis, with the number one criteria being "is it good for the kids on the team(s)?"
Jason
*and well it should... a company that doesn't make money won't be a company for long.