[Meredith Novak]

We have a solid "brand" and it has served us well. Our blue shirts with "BOMB SQUAD" on the back are easily recognizable year after year. I like the feel that the new kids get of being on an establised team - it gives them confidence and pride. We had some rough years after losing our corporate sponsor and our solid team identity helped us keep going. It also makes it easier to use the same general designs every year. We encourage our students to design one new shirt each year and we wear that on the Thursdays at competitions. Our students are required to wear a blue hoodie over the "BOMB SQUAD" when we go out in public - there's nothing that will clear out a Burger King like seeing a bunch of excited folks in "BOMB SQUAD" shirts.