reminder to let all the media know about this week's events at the Hershey centre, that means start pounding all the TV and radio stations, newspapers, wire services, community cable 10 (rogers) and send those press releases to those assignment desks, producers and news directors and tell them WHY they should put a reporter on the story and how about some story ideas? angles? interesting story about someone on you're team or you're team.....something that makes this a story.

I am going to try and be there, for Global news in Toronto and if not me personally I have and keep promoting the story idea all week and to the weekend crew for Saturday as well, I also shoot for the Weather Network and with the snowy winter we have had here I have leads on two teams that almost didn't make it due to road closures due to the snowstorms so I am going to try hard to get to come down to the GTR and shoot a ton of video and clips and get it on the air.

I can't speak for the other stations but I am sure others will make sure they are aware of the event.

In news the sad reality is that it's really tough to get coverage for something that is good......but both Global and TWN obviously are heavy into weather so I am going to play the weather angle as my way of getting them interested.

and when contacting media...TV, radio, local papers, major papers, wire services in adddtion to telling what this is all about you have to make sure they know what they will see and hear at the event and how big it really is or they won't chance it and send a camera and reporter.

I work in news and I have a heck of a time selling any ideas so you got to come up with something interesting to get them....interested in covering this story.

Explain what FIRST is well and that is a good start and then if there is something special about you're team or a team member...put that in as well and of course team number and contact info, if a crew can't find you at the venue in 10 minutes flat.....they won't keep looking, depending on the reporter make that 1 min and 45 seconds and I am being kind