[nathanww]

The other part of this is that not all of your return on investment is necessarily in money. If you spend the money on a new stadium, you might make a profit. If you spend the money on upgrading school lab facilities, you might inspire someone to make a vaccine for HIV.

Thta's one of the things I love about FIRST--I think the idea of combining a sporting event and scitech education is one of the best ways to effect this culture change.