Haagen-Dazs is definitely a big hint. But it is packaged the same as other ice-cream like Ben & Jerrys and in paper form, not plastic so WHAT Haagen-Dazs does different or support that other companies don't could be a clue.
Only thing I could dig up while searching their sit is that they love bees. And no, not team 33.
http://www.helpthehoneybees.com/
Darn, I told myself that I wouldn't think about the game hints this year! Oh well.
