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How about just the "team name" and home town for start-of-match announcements?
I don't have a strong feeling about the "order of listing" issue, but for the announcements at the start of matches, using the team name, in our case TechnoKats, and the team's home town would seem to make sense. The sponsors and school names are displayed on team shirts, in the pits, and in the competition programs, so those who want this information have plenty of access to it.
If a team choses to have the sponsor as part of its team name, then so be it. This is up to the individual team. These team names become part of a team's "persona," and there are very good and catchy team names like Baxter Bomb Squad that include the sponsor's name, and there are very good ones like WildStang that do not.
Regarding the whole team name thing, I feel that it is a good thing for a team to have a name that is at least a little "catchy" or memorable. Coming up with one can provide a little creative work for the marketing departments of teams which have no "team name."
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Team 45, TechnoKats, 1996-2002
Team 1062, The Storm, 2003
Team 233, "The Pink Team," 2004-present
The views I express here are mine, and mine alone, not those of my team, FIRST, or my previous teams.
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In other words, don't worry about the results but strive for excellence in the way you live your life and everything you do. - Paul Copioli [more] 
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