Sponsor Commercials at Events

[EricWilliams]

Tuned into the WPI event, I've been seeing recruitment/branding commercials for major sponsors (Boston Scientific, UTC, etc...) I've never seen that before.

How many events have sponsor commercials playing over their webcast or at the event itself?

What are the guidelines in place (special permission from FIRST, etc)?

I think it's a pretty exciting opportunity for events, especially if there are rules and guidelines in place that keep things more about recruitment and brand advertisement instead of blatant commercial product advertisement.

[cgmv123]

Championship has promos for Championship sponsors between matches.

[Steven Donow]

I've seen a list of what exactly donations give tierwise...if I can find it I'll share.

I do know, however, that the UTC commercial that airs often is only shown at NEFIRST events.

[EricWilliams]

Originally Posted by Steven Donow

I've seen a list of what exactly donations give tierwise...if I can find it I'll share.

That would be very interesting to see.

[mman1506]

Blackberry phone ads are played at GTRW and Waterloo.

[yarden.saa]

In Israel (for the first time ever):
1. https://www.facebook.com/photo.php?fbid=632283050160580&set=a.6322734468282 07.1073741871.159940120728211&type=3&theater
2. https://www.facebook.com/photo.php?fbid=632258806829671&set=a.6319727235249 46.1073741870.159940120728211&type=3&theater
3. https://www.facebook.com/photo.php?fbid=632259746829577&set=a.6319727235249 46.1073741870.159940120728211&type=3&theater
4. https://www.facebook.com/photo.php?fbid=632259453496273&set=a.6319727235249 46.1073741870.159940120728211&type=3&theater

[Koko Ed]

Often those sponsors help pay for the event so you can play robot. It can easily be no sponsor = no event. If they want to run their commercials they can knock themselves out.

[rsisk]

Originally Posted by Steven Donow

I've seen a list of what exactly donations give tierwise...if I can find it I'll share.

I do know, however, that the UTC commercial that airs often is only shown at NEFIRST events.

I think it is in the regional planning guide posted on the first web site

[Daniel_LaFleur]

Originally Posted by Koko Ed

Often those sponsors help pay for the event so you can play robot. It can easily be no sponsor = no event. If they want to run their commercials they can knock themselves out.

Within reason, I agree.

But I'd like to make sure that FIRST regionals don't get TOO commercialized.

[cgmv123]

Originally Posted by Daniel_LaFleur

But I'd like to make sure that FIRST regionals don't get TOO commercialized.

I don't view them as commericals; I view them as sponsor acknowledgements, like the ones on PBS and NPR. They're not in the business of selling airtime like almost every other TV and radio network; they just want to acknowledge their very generous sponsors.