2014 Lessons Learned: The Negative

[Kris Verdeyen]

Originally Posted by Libby K

Dean wants to make FIRST a household name, just like Girl Scouts or 4H - just to use examples of 'kid programs' that people know of even without being in the program.

We're about culture change. If the people society is currently celebrating (pop stars, star athletes) come out talking about this crazy robotics thing they just saw?! Well, those are some new audiences exposed to FIRST. That's the culture change we're looking for.

I think we all get that, and believe it. However - it doesn't seem appropriate to do it at the competition. I get more excited seeing Woody's reading list than I do seeing Will.I.Am perform his new song. There has to be a way to draw in those wayward souls without boring the choir.