Relationship Between Technical and Non-Technical Groups

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As long as I've been in FIRST, a basic recruiting tool for "non-technical" people is that there is more to robotics than just robots, which is absolutely true with teams having the ability to show their poweress in business, marketing, and outreach (among others).

Now, my question today is what is the level of interaction and autonomy between the robot and non-robot groups on your team?

Personally, I've seen teams operate on all areas of the spectrum. I've seen instances where the technical leads are your business leaders and chairmans presenters. On the other hand, I've also seen instances where the two aspects of the team are severely disconnected, so much so that they run different recruiting strategies.

So, what's your team's strategy when it comes to the autonomy and communication between non-technical and technical groups?

Thanks,
- Sunny G.