FIRST Brand Refresh

[Hallry]

From the official FIRST Robotics Competition Facebook page: https://www.facebook.com/FIRSTRoboti...72664062798892

We’ve got a new look! FIRST has launched a new FIRST brand complete with a redesigned website, new url, and updated logos! Every so often, great brands need to be refreshed and updated to stay current with the times and to help enhance their recognition and awareness. That’s what we are doing with the FIRST logo, icon, colors, fonts, and website. Learn more about these exciting new changes from FIRST President, Don Bossi.

https://www.youtube.com/watch?v=qTQqBzynVdI

Besides for the logo change, they also did away with the acronym logos, they adjusted the colors of each program, changed the name of Jr. FLL to FIRST Lego League Jr., and changed usfirst.org to firstinspires.org

New Logo:


EDIT: Here's a list of all the changes:

[notmattlythgoe]

I actually like the old font better. Also, not a fan of the new website name.

However, I do like the subtle changes in the logo design and the switch to a consistent logo across all of the areas.

[Christopher149]

I see the new website launched, though the dashboard still refers to Junior FIRST Lego League (not FIRST Lego League Jr.), and the YouTube channel still has the old logo. Do we know when they will release all the new branding and graphics on the website?

Edit: Also, the Programs>FIRST [program] menu now brings up a submenu for About, For Teams, Game & Season, etc. so you don't to click so much as earlier with the beta site.

Edit2: About>Press Room>Brand Standards. And it looks like they've announced the next FLL game name: Animal Allies.

[wilsonmw04]

Small changes. I like the FLL Jr. change. I always wondered about usfirst.org. It seemed odd for a global organization.

[Christopher149]

Originally Posted by wilsonmw04

Small changes. I like the FLL Jr. change. I always wondered about usfirst.org. It seemed odd for a global organization.

Well, they are (still?) officially incorporated as The United States Foundation for the Inspiration and Recognition of Science and Technology (USFIRST).

[Taylor]

For Inspiration & Recognition of Science and Technology Inspires dot org.

Add this one to the list of RAS Syndromes like MSDS Sheets, LED Lights, PIN Number, RAGE Event, ATM Machine, AC Current, LCD Display, HIV Virus, LAN Network, RF Frequency, and BBS Systems.

[guniv]

Team webdevs everywhere cry out in agony for all of the content they have to update.

[billbo911]

Originally Posted by Hallry

... and changed usfirst.org to firstinspires.org

This site is still a work in progress. As you navigate through it you will find links that are not working yet, such as the quick link to VIMS.
Great start though.

[Lil' Lavery]

Well, their new url is blocked at my work.

[Jimmy Nichols]

Blog link and Event links still say "Coming soon"

Dashboard still isn't linked to your TIMS, STIMS, VIMS, etc.

[Christopher149]

Originally Posted by Lil' Lavery

Well, their new url is blocked at my work.

How about the old URL? It still works for now.

[MrBasse]

Originally Posted by Christopher149

How about the old URL? It still works for now.

The old url redirects to the new one. All old links that used usfirst.org no longer work and just send you to the homepage...

[MechEng83]

you can still go to the archive site under the community pulldown and navigate that way.

[JohnBoucher]

I clicked on chat and got an immediate response. Awesome!!

[MrBasse]

Originally Posted by MechEng83

you can still go to the archive site under the community pulldown and navigate that way.

You can, but in a world of searching Google and using a direct link I think kids will struggle. I can find the information I want just fine, I just don't want to go looking for it when it used to be a two second search and click. I've become spoiled in the ways that Google has made life easy...