banner ads and the like

[sciguy125]

Now that the issue hits a little closer to home, I thought I'd bring up something that I've started to notice. It seems that I've learned to ignore embeded ads. Whether it be the banner at the top of CD or the stuff next to articles in the newspaper, I've learned to ignore them. If I'm looking at a website, I'll see every article and menu but for some reason, I can tell that something is an ad and ignore it without even reading it. When I'm looking through the newspaper, I just don't even see the ads anymore, I only see the articles. If I flip to a full page ad, I automatically turn to the next page without even knowing what it was. Actually, there's specific ads that I look for, but I know exactly where they are and look there. Am I just weird, or do other's have this ability as well?