TIME magazine Lists the Segway as "Top Ten worst Tech failures..."

[artdutra04]

Segway's failure to live up to expectations can be attributed to three reasons: over-hyped product release, high cost, and politicians/NIMBYs afraid of change.

- Over-hyped product release. I'm not going to lie, back in 2001 when we kept hearing about "IT" and how it would revolutionize society, it lead me to believe they invented either cold fusion or time travel. Sadly when that sheet was lifted, there was no flying DeLorean.

- From the hundreds (possibly thousands?) of people I've talked to while on my Segway, they are all really interested until they learn it costs $5k. If the price was half that, the potential market share of Segway would explode. Or if there was some kind of leasing program to lease Segways for two or three years, then sell them at $1k-$2k, they'd see huge market share growth.

- And last, the politicians and NIMBYs afraid of change. Too many cities banned Segways, claiming they were a huge liability, and that crazy people flying down sidewalks will run you over and steal your baby and eat your dog and all kinds of FUD tactics. Some brought up obscure laws from the early 20th century, which claimed that all motorized vehicles have to have physical brakes, which they claimed made disc brakes legal but dynamic braking not. If citizens were afraid of people on Segways going 12.5mph on sidewalks, a better solution would have been to make a law prohibiting them from going beyond 6mph on sidewalks (light jogging speed). Laws that just outright ban Segways because the potential exists for someone to get hurt are like the cities and towns at the beginning of the 20th century which banned automobiles because they might run into a trolley car or spook the horses. It's better to teach someone responsibility than to outright ban it.

But all said and done, I don't think Segway is over by a long shot. If able to be sold at relatively cheap prices, Neighborhood Electric Vehicles look to be an up-and-coming thing for the coming decades, especially by municipal services, utilities, postal service, etc. If so, then the rising tide will lift all boats in the electric transportation market.