I think you’re looking for a good texture, right? If so, try the following specs (If you’re using 3DSMAX at least):
Raytrace
Shading: Phong
Ambient: Black
Reflect: Black
Transparency: Black
Specular Color: White
Specular Level: 120
Glossiness: 60
Diffuse Map: Falloff
Color 1: Color of Car
Color 2: Black
Falloff Type: Fresnel
Reflect Map: Falloff
Color 1: Black
Color 2: White
Falloff Type: Fresnel
If it’s lighting you’re looking for, and if you’re using 3DSMax, download the MaxScript called E-light. It creates an environment light dome that surrounds the object, makes a nice effect.