Students – you don’t have to look very hard to find bad news stories about many of the companies that you see named during FIRST competitions. Many of the company names that you see listed in the pits, on robots and on team websites as sponsors are facing economic challenges like we have not seen in many, many years. Unemployment in the US is at a record level and the number of companies entering bankruptcy protection is staggering. The impact is on big business, small business and everything in between.
So, what does that mean and how should it affect you? As you talk to your sponsors and work to try and raise funds for this season, remember that the company you are talking to may be in the middle of layoffs or other staff reductions. They could be near bankruptcy. The small business that could always give you a few hundred dollars may be wondering if they can keep their doors open as their workload has dropped. The person you have always talked to may be worried if they will have a job in the next few weeks. That company that aways donated some machining time may not exist anymore. No business or area of the country is immune and the reach will be far.
Before you knock on doors, do some research. See if the company you are going to talk to has been in the news – is the company doing well or are they struggling? Try to understand their challenges and be understanding if the donation you receive is a little smaller, or if they simply say “we are not able to support you this year” due to … .
And, whatever their level of support, be sure you are thanking them for helping your team. Remember, when companies are scrambling to reduce costs, often times external donations are early items to get cut.
Remember too, that many of your mentors work for these same companies that are in the headlines. They may be concerned about the cutbacks around them, maybe even worried about their own jobs. Their volunteer hours might be reduced, their ability to travel with you to events could be limited.
Everything is not all gloom and doom, and many companies and sponsors will remain involved and provide a high level of support. My point is for you to be aware of your sponsors and mentors and their situations and realize it could have a big impact on you and your team in the coming months.