I’ve done this in the past few years and it seemed to have good success. Now with a rookie team it seems all the more pertinent. Please post your team’s social media accounts and go follow all of those that other people post. You never know who you may connect with just based on expanding your team’s audience and exposure!
We’ve got a few students this year who are working to improve our social media presence and quality. I’m sure they’d appreciate me sharing our info here.