TV Commercial Game - 5/23/04

Todays TV Commercial Phrase is not really a phrase, but rather a clue:

This commercial for a product/company/service etc. featured the sound of a pin dropping.

Good Luck

Official rules and regulations of the TV Commercial Game can be found here:

I forgot to mention, but since this is the lucky 7th clue in the TV Commercial Game, it has a bonus rating.
Whoever answers this one gets 150 points instead of 100.

Good Luck!

What is Sprint?

For 150 points, Sprint is correct.